* Client Name
Business / Organization Name
Your Site URL
Describe your company.
What's your story? How long have you been in business? What do you want to accomplish?
If yes, what is it?
List the services that your company provides.
What about your company or your background sets you apart from your competitors?
What is your business’s unique value proposition?
Describe your target audience.
What are the three most important things your company does or offers?
If you were searching on Google, what words or phrases would you want to use to find your website?
Which of these words or phrases is most important?
What image do you want clients/customers to have of your company?
How do you currently market your website/business? Or list the ways you intend to market your new site?
Who are your top three competitors?
Please list the company name and their website, if possible.
What elements do you like and dislike on their websites?
Anything else you'd like me to know?
Please list some of your favorite websites.
List websites that you find visually and/or functionally appealing. What do you like about them?
Where is the website content going to come from? Who is going to create and edit it?
What is the budget for this project?
What are your primary reasons for commissioning a new website?
How will you know the new site is a success?
Describe how you would like users to perceive the new site.
e.g. modern, professional, friendly, edgy, fun, etc.
What key pieces of information should be available on every single page of your website?
What is the most important information your site must relay to your target audience, especially on the home page?
What are your short term goals for the website?
What must it do when it is launched?
What are your long term goals for the website?
What do you envision it doing for your business in 3 - 5 years?
Website - Features & Functionality
What do you like and dislike about your current site?
If you selected "Other", please describe.
If you selected "Other" please describe the functionality needed.
What types of reports and data based on website usage would you like to be able to review on a monthly, quarterly, or yearly basis?
Additional Notes & Comments
Please use the following space to detail any additional information that you feel is important for your redesign.